Saturday, January 8 ▼

 

4:00 PM
to 8:00 PM

Registration Check-In
11 schedule::attendees
Location Registration Area
eventtype  Registration Check-In
event::about  Come by early on Saturday evening to check in and pick up your badge and registration materials to avoid the Sunday morning rush.
  Diamond, Platinum, Gold, Silver
 

Sunday, January 9 ▼

 

8:00 AM
to 6:00 PM

Registration Check-In
42 schedule::attendees
Location Registration Area
eventtype  Registration Check-In
event::about  Check in and pick up your badge and registration materials.
  Diamond, Platinum, Gold, Silver

10:00 AM
to 10:45 AM

First Timers Guide for Affiliate Summit
43 schedule::attendees
Location Marguax 1
eventtype  Session
  Shawn Collins, Co-Founder, Affiliate Summit (Twitter @affiliatetip)
event::about  Advice for people attending the Affiliate Summit conference for the first time.
  Diamond, Platinum, Gold, Silver

11:00 AM
to 1:00 PM

Monetize Summit: A Beginner's Course on Blog Monetization
21 schedule::attendees
Location Marguax 2
eventtype  Monetize Summit
  Jeremy Schoemaker, President, ShoeMoney Capital (Twitter @shoemoney)
event::about  This 2-hour session is designed with the novice in mind and will provide the fundamental knowledge needed to implement affiliate marketing into your blog monetization plan while keeping your audience happy. You will learn how to select and apply to programs; implement best practices while continuing to create your compelling content and incorporate tools designed to entice prospective customers and drive traffic to your website. Experience level: Beginner Target audience: Affiliates/Publishers Niche/vertical: Blogging
  Monetize Summit Badge Holders

11:00 AM
to 12:00 PM

Session: Affiliate Improv!
24 schedule::attendees
Location Marguax 1
eventtype  Session
  Daniel M. Clark, Podcaster, Performance Marketer, QAQN (Twitter @QAQN) (Moderator)
Andrew Bennett, Blogger/Photographer, BenSpark (Twitter @BenSpark)
Mike Buechele, Captain, Adalytical (Twitter @mikebuechele)
Jen Goode, Doodler in Charge, JGoode Designs (Twitter @jgoode)
Wade Tonkin, Affiliate Manager, Football Fanatics (Twitter @affile8warrior)
event::about  Five industry veterans brainstorm marketing ideas for fictional items/services with audience participation. Idea to actionable solutions in one fun, lively hour. Come get your creative juices flowing! Experience level: Beginner Target audience: Affiliates/Publishers Niche/vertical: Affiliate
  Gold, Platinum, Diamond

11:00 AM
to 12:00 PM

Session: Creating a Successful Mastermind Group
8 schedule::attendees
Location Mouton 1
eventtype  Session
  Randy Cassingham, Founder, Mastermind Source
event::about  Mastermind groups can be an amazing help to building a business
  Gold, Platinum, Diamond

11:00 AM
to 12:00 PM

Session: Identifying Scam Networks
7 schedule::attendees
Location Mouton 2
eventtype  Session
 

Kim Riedell, VP, Client Development, commission junction, a ValueClick company (Moderator)

Lucas Brown, Chief Executive Officer, HasOffers.com (Twitter @hasoffers)
Rebecca Madigan, Executive Director, Performance Marketing Association (Twitter @pmassociation)
Hersh Sandhoo, CEO, HealthConverter.com (Twitter @healthconverter)

event::about 

This panel will engage in a transparent discussion on what it takes to trust an affiliate network with your traffic or your campaigns. Experience level: Advanced Target audience: Affiliates/Publishers, Merchants/Advertisers Niche/vertical: Networks

  Gold, Platinum, Diamond

12:00 PM
to 6:00 PM

Meet Market Open
60 schedule::attendees
Location Lafite Ballroom 1-3
eventtype  Meet Market
event::about  Affiliate Summit kicks off with an extended session of structured, face to face networking. Merchants will have tables set to meet with affiliates to discuss their affiliate programs and cut deals. Vendors that cater to affiliates and merchants will also have tables to share information about their products and services. Each table is a meeting spot for teaching, learning, closing deals, creating partnerships and finding new opportunities
  Diamond, Platinum, Gold, Silver

12:30 PM
to 1:30 PM

Session: Dominating Your Niche With Blogger Outreach
29 schedule::attendees
Location Marguax 1
eventtype  Session
 

Chris Brogan, President, Human Business Works (Twitter @chrisbrogan) (Moderator)

John Chow, CEO, TTZ Media, Inc. (Twitter @JohnChow)
Murray Newlands, Co-Founder, Influence People (Twitter @murraynewlands)
Greg Rollett, CMO, Cognitiv (Twitter @g_ro)
Eric Schechter, Social Media Manager, Carnival Cruise Lines (Twitter @EricSchechter)
Jonathan Volk, CEO, Surge Marketing Inc. (Twitter @JonathanVolk)

event::about 

Learn the strategy that is transforming brand/product promotion and how to effectively find, approach & incentivize bloggers to get maximum exposure, exponential sales growth & total niche domination. Experience level: Intermediate Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks Niche/vertical: Bloggers

  Gold, Platinum, Diamond

12:30 PM
to 1:30 PM

Session: Email Marketing and the Brand
9 schedule::attendees
Location Mouton 2
eventtype  Session
 

Megan Conahan, VP of Advertising Sales, Direct Agents

event::about 

Email marketing has been successful year after year due to its results and scalability. In this session affiliates will learn agency tips on how to target, segment, control and test brand offers. Experience level: Intermediate Target audience: Affiliates/Publishers Niche/vertical: Email Marketing.

  Gold, Platinum, Diamond

12:30 PM
to 1:30 PM

Session: Web Redesign by the Numbers
14 schedule::attendees
Location Mouton 1
eventtype  Session
  Sharon Mostyn, Ecommerce Manager, MEDEX Global Solutions (Twitter @sharonmostyn)
event::about  Using web analytics and online marketing best practices to redesign your website for optimal conversions and revenue. Experience level: Beginner, Intermediate, Advanced Target audience: Affiliates/Publishers, Merchants/Advertisers Niche/vertical: Analytics
  Gold, Platinum, Diamond

2:00 PM
to 3:00 PM

Monetize Summit: Monetizing Pop Culture Content
18 schedule::attendees
Location Marguax 2
eventtype  Monetize Summit
 

Lisa Picarille, Consultant, lisapicarille.com (Twitter @LisaP) (Moderator)

James Keating, VP of Marketing & International, ShopWiki Corp (Twitter @jameskeating)
Tricia Meyer, Owner, Sunshine Rewards (Twitter @sunshinetricia)
Kim Rowley, Founder, Key Internet Marketing, Inc. (Twitter @kimarketing)

event::about 

Discussion of the monetization of pop culture content through monitoring trends, buying relevant domains, creating sites quickly, and cultivating communities. Experience level: Beginner Target audience: Affiliates/Publishers Niche/vertical: Affiliate

  Monetize Summit Badge Holders

2:00 PM
to 3:00 PM

Session: Banking On Infomercials
4 schedule::attendees
Location Mouton 2
eventtype  Session
 

Frank Bianco, COO, Pear Lake Partners LLC

Curtis A. Clark, CEO, AsSeenOnPC.com (Twitter @As_Seen_On_PC)

Andrew Latimer, CEO, Bluewater Media

Rus Sarnoff, President, Integrated Marketing (Twitter @RusSarnoff)

event::about 

As web content rapidly shifts to video, learn how to: use one video method to increase profits now; discover new hit products before your competitors; and interact with networks to gain the edge. Experience level: Intermediate Target audience: Affiliates/Publishers, Networks Niche/vertical: AsSeenOnTV

  Gold, Platinum, Diamond

2:00 PM
to 3:00 PM

Session: Making Money With Affiliate Programs for Beginners
19 schedule::attendees
Location Marguax 1
eventtype  Session
  James Martell, President, Net Guides Publishing Inc. (Twitter @JamesMartell)
event::about  Fast track to profitability by understanding the different revenue models, industry players and tips for selecting profitable topics, website builders, content creation, avoiding mistakes and more. Experience level: Beginner Target audience: Affiliates/Publishers Niche/vertical: Newbies
  Gold, Platinum, Diamond

2:00 PM
to 3:00 PM

Session: Step Up Your Revenue With Lead-Gen Expertise
17 schedule::attendees
Location Mouton 1
eventtype  Session
  Boone Riddle, Network Manager, Underground Elephant (Twitter @booneriddle)
event::about  Why lead-generation is THE campaign style of choice for long-term stability and baller status. We'll cover rarely utilized strategies for higher payouts, quicker payments, and analyzing offers. Experience level: Intermediate Target audience: Affiliates/Publishers Niche/vertical: Lead-gen
  Gold, Platinum, Diamond

3:30 PM
to 4:30 PM

Monetize Summit: Tips and Tricks to Increase Website Conversions
27 schedule::attendees
Location Marguax 2
eventtype  Monetize Summit
  Christopher Pearson, Overlord, DIYthemes.com (Twitter @pearsonified)
event::about  Increasing conversions is a scientific process, and in this session, we're going to examine what works and, more important, WHY it works. If you're new to this kind of thing, you'll be blown away by the factors that influence conversions! Experience level: Beginner Target audience: Affiliates/Publishers Niche/vertical: Conversions
  Monetize Summit Badge Holders

3:30 PM
to 4:30 PM

Session: B2B Affiliate Marketing: New Technologies, New Opportunities
8 schedule::attendees
Location Mouton 2
eventtype  Session
  Brian Waldman, VP Marketing & Strategy, Merchant Warehouse
event::about  Learn how new technology and better call tracking capabilities could make the B2B space the next hot opportunity for affiliates. Experience level: Intermediate Target audience: Affiliates/Publishers Niche/vertical: B2B Affiliate Marketing
  Gold, Platinum, Diamond

3:30 PM
to 4:30 PM

Session: Local Lead Generation
17 schedule::attendees
Location Marguax 1
eventtype  Session
  Ad Hustler, Chief Hustler, Ad Hustler, LLC (Twitter @adhustler)
Amanda Orson, Managing Partner, Lacuna Group LLC (Twitter @phillian)
event::about  Learn about how local lead generation works as well as the positives & negatives to this often discussed "next generation” of affiliate marketing. Experience level: Beginner, Intermediate Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks, Other Niche/vertical: Local
  Gold, Platinum, Diamond

3:30 PM
to 4:30 PM

Session: Mobile Marketing
22 schedule::attendees
Location Mouton 1
eventtype  Session
  Brian Williams, President, Main Street USA Marketers (Twitter @brianwilliams) (Moderator)
# # Mike Koenigs, CEO & Co-Founder, Traffic Geyser (Twitter @mikekoenigs)
event::about 

50% of American's will have smartphones by the end of 2011. Learn how to capture highly qualified leads & follow up using SMS text messages, iPhone & Android apps, and local & toll free phone numbers. Experience level: Intermediate, Advanced Target audience: Affiliates/Publishers, Merchants/Advertisers Niche/vertical: Lead Generation and Follow Up

  Gold, Platinum, Diamond

5:00 PM
to 6:00 PM

Monetize Summit: Using Datafeeds to Monetize Sites
30 schedule::attendees
Location Marguax 2
eventtype  Monetize Summit
  Scott Jangro, President, MechMedia (Twitter @jangro)
Eric Nagel, President, Eric Nagel & Associates, Inc (Twitter @esnagel)
Joe Sousa, Owner, Internet Marketing Associates (Twitter @drcool73)
event::about  Discussion on using datafeeds to monetize sites. Experience level: Beginner, Intermediate Target audience: Affiliates/Publishers Niche/vertical: Affiliate
  Monetize Summit Badge Holders

5:00 PM
to 6:00 PM

Session: Enterprise SEO for Social Publishers
15 schedule::attendees
Location Marguax 1
eventtype  Session
  CT Moore, Account Strategist, NVI (Twitter @gypsybandito)
event::about  Do you rely on content to acquire users and drive revenue? Learn how get more pages indexed, get restricted content to rank, and use social to drive your search rankings. Experience level: Advanced Target audience: Affiliates/Publishers, Merchants/Advertisers Niche/vertical: Social Publishing
  Gold, Platinum, Diamond

5:00 PM
to 6:00 PM

Session: Facebook Open Graph
19 schedule::attendees
Location Mouton 1
eventtype  Session
  Kevin Keranen, Founder, Demand Key Media (Twitter @kkrocks)
Beaudon Spaulding, Founder, Blogger Syndication (Twitter @beaudon)
event::about  A clear and understandable way to garner traffic through Facebook by developing marketing programs that allow users to post specific activity to their wall. Experience level: Beginner Target audience: Affiliates/Publishers, Merchants/Advertisers Niche/vertical: Facebook
  Gold, Platinum, Diamond

5:00 PM
to 6:00 PM

Session: Make it Legal! Advantages of Legalizing Businesses
7 schedule::attendees
Location Mouton 2
eventtype  Session
  Philip K. Akalp, CFO, Corpnet.com (Twitter @Corpnet)
event::about  Philip Akalp will change the way small businesses think about legalizing their business, as he scurries away falsities of Incorporating and forming LLC's, while sharing many key advantages. Experience level: Intermediate Target audience: Affiliates/Publishers Niche/vertical: Legalizing Business
  Gold, Platinum, Diamond

6:30 PM
to 7:30 PM

Affiliate Summit Newcomer Program Meetup
32 schedule::attendees
Location Mouton 2
eventtype  Newcomer Program
event::about  Open to all attendees enrolled in the Affiliate Summit Newcomer Program
  (Newcomer Program)
 

Monday, January 10 ▼

 

7:30 AM
to 5:00 PM

Registration Check-In
7 schedule::attendees
Location Registration Area
eventtype  Registration Check-In
event::about  Check in and pick up your badge and registration materials.
  Diamond, Platinum, Gold, Silver

8:30 AM
to 6:00 PM

Blogger's Lounge Open
12 schedule::attendees
Location La Tache
eventtype  Blogger's Lounge
event::about  The Blogger's Lounge is an area reserved for credentialed bloggers/press to grab some desk space, blog, interview, relax and network. Heather Smith will be the BlogMistress of the Affiliate Summit Blogger's Lounge, where she'll be acting as liaison between Affiliate Summit and the press and bloggers attending the show.
  Bloggers-Press

9:00 AM
to 10:00 AM

Continental Breakfast for Platinum and Diamond
48 schedule::attendees
Location Lafite Ballroom 1-3
eventtype  Meals
event::about  Breakfast is Open to Full Platinum and Diamond Pass Holders with Breakfast Tickets Only
  Platinum and Diamond

9:45 AM
to 10:45 AM

Opening Remarks & Keynote
66 schedule::attendees
Location Encore Theater
eventtype  Keynote
  Jim Kukral, CEO, The Attention! Formula (Twitter @jimkukral)
Drew Eric Whitman, International Advertising Consultant, Author, Trainer. Author of, CA$HVERTISING (Twitter @drewericwhitman)
  Diamond, Platinum, Gold, Silver

10:00 AM
to 5:00 PM

Exhibit Hall Open
52 schedule::attendees
Location Lafite Ballroom 4-9
eventtype  Exhibit Hall
event::about  Check out the companies exhibiting during Affiliate Summit West 2011.
  Diamond, Platinum, Gold, Silver

11:30 AM
to 12:30 PM

Session: Affiliate Marketing in a Digital World
11 schedule::attendees
Location Moulton 1
eventtype  Session
  Brian Chapman, Manager, Affiliate Channel, Amazon.com
event::about  Affiliate marketers face challenges making money on lower priced items such as MP3's and eBooks. We'll present best practices and some tips and tricks that work. Experience level: Beginner, Intermediate Target audience: Affiliates/Publishers Niche/vertical: Digital
  Platinum and Diamond

11:30 AM
to 12:30 PM

Session: Inside the Minds of Affiliates& Practical
23 schedule::attendees
Location Marguax 2
eventtype  Session
  Greg Hoffman, President, Greg Hoffman Consulting (Twitter @akagorilla) (Moderator)
Tricia Meyer, Owner, Sunshine Rewards (Twitter @sunshinetricia)
Eric Nagel, President, Eric Nagel & Associates, Inc (Twitter @esnagel)
Kim Rowley, Founder, Key Internet Marketing, Inc. (Twitter @kimarketing)
event::about  CPS affiliates discuss datafeeds, coupons, communication & incentives in a merchant's affiliate program. Merchants and networks will learn how to engage and motivate affiliates. Experience level: Intermediate Target audience: Merchants/Advertisers Niche/vertical: Affiliate Mentality
  Platinum and Diamond

11:30 AM
to 12:30 PM

Session: Social Media
15 schedule::attendees
Location Mouton 2
eventtype  Session
 

Gary Kibel, Partner, Davis & Gilbert LLP (Twitter @GaryKibel_law) (Moderator)

Sal Conca, Director of Affiliate Marketing, NETexponent (Twitter @netexponent)

Wade Sisson, Director of Marketing, Schaaf-PartnerCentric (Twitter @schaafpc)

event::about 

Social media is becoming a mature industry and the marketing opportunities are expanding daily. As the social media providers mature, so do their policies and restrictions. Successes through social media are there waiting for you, provided one knows and observes the rules of the road. Experience level: Intermediate, Advanced Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks Niche/vertical: Social Media

  Platinum and Diamond

11:30 AM
to 12:30 PM

Session: The New SEO Toolset
20 schedule::attendees
Location Marguax 1
eventtype  Session
  Wil Reynolds, Founder, SEER Interactive (Twitter @wilreynolds)
event::about  Fast paced
  Platinum and Diamond

12:30 PM
to 1:45 PM

Lunch for Diamond and Platinum Attendees
46 schedule::attendees
Location Lafite Ballroom 1-3
eventtype  Meals
event::about  Lunch is Open to Platinum and Diamond Pass Holders With Lunch Tickets Only
  Platinum and Diamond

2:00 PM
to 3:00 PM

Session: Leverage Your Personal Brand for Affiliate Success
11 schedule::attendees
Location Mouton 2
eventtype  Session
  Marty Fahncke, President, FawnKey & Associates (Twitter @FawnKey) (Moderator)
Jim Kukral, CEO, The Attention! Formula (Twitter @jimkukral)
Geno Prussakov, Founder, AM Navigator, LLC (Twitter @eprussakov)
Barbara Rozgonyi, CEO, CoryWest Media, LLC (Twitter @wiredprworks)
event::about  Many successful affiliate marketers transcend the brands they represent and become a brand themselves. Learn how they turned their face, personality and reputation into affiliate success. Experience level: Intermediate Target audience: Affiliates/Publishers Niche/vertical: Affiliate
  Platinum and Diamond

2:00 PM
to 3:00 PM

Session: Profit From Trendspotting
18 schedule::attendees
Location Mouton 1
eventtype  Session
 

Lisa Picarille, Consultant, lisapicarille.com (Twitter @LisaP) (Moderator)

Scott Jangro, President, MechMedia (Twitter @jangro)

Stephanie Lichtenstein, President & Founder, Micro Media Marketing (Twitter @MicroSteph)

Lisa Riolo, Co-Founder, Impact Radius (Twitter @lisariolo)

event::about 

Learn tricks for spotting the hottest trends in pop culture, fashion, technology, art and more and learn how being on the cutting edge of trends can translate into more money for your affiliate sites. Experience level: Intermediate Target audience: Affiliates/Publishers Niche/vertical: Social Media

  Platinum and Diamond

2:00 PM
to 3:00 PM

Session: SEO Site Review/Clinic
15 schedule::attendees
Location Marguax 2
eventtype  Session
 

Rae Hoffman-Dolan, CEO, Outspoken Media (Twitter @sugarrae)

Michael Gray, President, Atlas Web, (Twitter @graywolf)

Kenny Hyder, Founder, Hyder Media (Twitter @kennyhyder)

Michael Streko, Co-Founder, KnowEm LLC (Twitter @streko)

event::about 

Live Q&A, site audits and suggestions on how to help the internal site structure, as well as ideas how to build a better site for organic rankings. Experience level: Intermediate Target audience: Merchants/Advertisers Niche/vertical: SEO

  Platinum and Diamond

2:00 PM
to 3:00 PM

Session: The Power of Nonverbal Website Intelligence
8 schedule::attendees
Location Marguax 1
eventtype  Session
  Derek Halpern, Chief Persuasion Officer, DIYthemes.com (Twitter @DerekHalpern)
event::about  Your content is verbal communication, but did you know that your site communicates in nonverbal ways, too? Learn how to use these "under the radar” marketing tactics to increase subscribers and sales. Experience level: Intermediate Target audience: Affiliates/Publishers Niche/vertical: Persuasion
  Platinum and Diamond

3:30 PM
to 4:30 PM

Session: Evolution of Affiliate Marketing
18 schedule::attendees
Location Marguax 2
eventtype  Session
  Eric Collins, COO, Mobile Posse (Twitter @MobilePosse)
Rob Duva, CMO, RingRevenue (Twitter @RingRevenue)
# Mark Silliman, CEO, Spadout.com
Carolyn Tang Kmet, Director of Affiliate Marketing, Groupon.com (Twitter @catango)
event::about  Through a series of case studies, explore how affiliate marketing has grown from text links and banners to geo-targeted mobile campaigns. Discover what market factors drove this growth. Experience level: Beginner Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks Niche/vertical: Affiliate
  Platinum and Diamond

3:30 PM
to 4:30 PM

Session: Mobile Affiliate Site Strategies
20 schedule::attendees
Location Mouton 2
eventtype  Session
  Dush Ramachandran, VP Sales & Business Development, ClickBank (Twitter @DushR) (Moderator)
Scott Bain, Mobile Marketing Manager, Neverblue (Twitter @scottbain)
Michael Martin, Owner, Mobile Martin (Twitter @googleandblog)
Keith Posehn, President, Zorz LLC (Twitter @kzorz)
event::about  We've all heard that "mobile is the next big thing”, but how do you make it actually work for you as an affiliate? In this panel we will explore profitable mobile affiliate site strategies, SEO techniques, paid ads and affiliate offers to show you how to make a mobile web presence that makes money. Experience level: Intermediate, Advanced Target audience: Affiliates/Publishers, Merchants/Advertisers Niche/vertical: Mobile
  Platinum and Diamond

3:30 PM
to 4:30 PM

Session: SEO
17 schedule::attendees
Location Marguax 1
eventtype  Session
  Bruce Clay, President, Bruce Clay, Inc. (Twitter @bruceclayinc) (Moderator)
Greg Boser, SVP of Search Services, BlueGlass Interactive, Inc. (Twitter @GregBoser)
Todd Friesen, Director of SEO, Performics (Twitter @oilman)
Stephan Spencer, Co-author, The Art of SEO (Twitter @sspencer)
event::about  Get a full-spectrum view of cutting-edge thinking and have your own opportunity to ask for SEO advice from some of the most respected and trusted search engine optimizers in the business. Experience level: Beginner, Intermediate, Advanced Target audience: Affiliates/Publishers, Other Niche/vertical: Search Engine Optimization
  Platinum and Diamond

3:30 PM
to 4:30 PM

Session: The Regulatory Landscape for Advertisers, Affiliates, Networks
14 schedule::attendees
Location Mouton 1
eventtype  Session
 

Brian Clark, CEO, Copyblogger Media (Twitter @copyblogger) (Moderator)

Thomas Cohn, Of Counsel, Venable LLP

Dean Graybill, Assistant Regional Director, Western Region

William Rothbard, Attorney, Law Offices of William I. Rothbard

event::about 

The FTC and state AGs are aggressively attacking affiliate networks. Anyone in the chain-advertiser, network, affiliate-could be liable. Learn how to avoid a regulatory attack against you! Experience level: Beginner, Intermediate Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks Niche/vertical: Legal

  Platinum and Diamond

5:00 PM
to 6:00 PM

Session: Ask the Experts
36 schedule::attendees
Location Mouton 2
eventtype  Session
 

Buying Distressed Websites & Blogs for Cheap: Matt Mickiewicz, Co-Founder, 99designs, SitePoint & Flippa (Twitter @99designs)

Content Creation Strategies for Increased Conversions: Rosalind Gardner, Super Affiliate, Affiliate Blogger PRO (Twitter @rosalindgardner)

Facebook Games Are The Largest Affiliate Opportunity: Alex Rampell, CEO, TrialPay, Inc.

Great Social Networking Strategies for Affiliate Marketing: Evan Weber, CEO, Experience Advertising (Twitter @experienceads)

Measuring the Social Impact of Your Content: Julie Greenhouse, SVP, Publisher Services and Business Development, ShareThis (Twitter @jgreenhousenyc)

event::about 

Ask the Experts will be an opportunity for merchants, networks and affiliates to ask questions about various specialties and issues. Hand picked experts will handle topics in their specialty, and conduct chats, answer questions and share opinions during this networking and education session.

  Diamond, Platinum, Gold, Silver

6:00 PM
to 7:00 PM

Session: The Next Evolution In Affiliate Marketing
36 schedule::attendees
Location Mouton 1
eventtype  Session
  Jeremy Schoemaker, President, ShoeMoney Capital (Twitter @shoemoney)
event::about  Finally out of a non-compete from his multi-million dollar sale of AuctionAds, Jeremy Schoemaker is launching his new game changing affiliate software. Come see the launch and get an account for life.
  Diamond, Platinum, Gold, Silver
 

Tuesday, January 11 ▼

 

8:00 AM
to 3:00 PM

Registration Check-In
8 schedule::attendees
Location Registration Area
eventtype  Registration Check-In
event::about  Check in and pick up your badge and registration materials.
  Diamond, Platinum, Gold, Silver

8:30 AM
to 4:00 PM

Blogger's Lounge Open
9 schedule::attendees
Location La Tache
eventtype  Blogger's Lounge
event::about  The Blogger's Lounge is an area reserved for credentialed bloggers/press to grab some desk space, blog, interview, relax and network. Heather Smith will be the BlogMistress of the Affiliate Summit Blogger's Lounge, where she'll be acting as liaison between Affiliate Summit and the press and bloggers attending the show.
  Bloggers-Press

9:00 AM
to 10:00 AM

Continental Breakfast for Platinum and Diamond
45 schedule::attendees
Location Lafite Ballroom 1-3
eventtype  Meals
event::about  Breakfast is Open to Platinum and Diamond Pass Holders with Breakfast Tickets Only
  Platinum and Diamond

10:00 AM
to 4:00 PM

Exhibit Hall Open
35 schedule::attendees
Location Lafifite Ballroom 4-9
eventtype  Exhibit Hall
event::about  Check out the companies exhibiting during Affiliate Summit West 2011.
  Diamond, Platinum, Gold, Silver

10:00 AM
to 11:15 AM

Opening Remarks & Keynote
54 schedule::attendees
Location Encore Theater
eventtype  Keynote
  Jim Kukral, CEO, The Attention! Formula (Twitter @jimkukral)
Drew Eric Whitman, International Advertising Consultant, Author, Trainer. Author of, CA$HVERTISING (Twitter @drewericwhitman)
Brian Solis, Principal of FutureWorks, FutureWorks, (Twitter @briansolis)
  Diamond, Platinum, Gold, Silver

11:30 AM
to 1:30 PM

Session: Are Your Buyers Mobile, Yet?
13 schedule::attendees
Location Marguax 2
eventtype  Session
 

Shashi Bellamkonda, Director Social Media, Network Solutions (Twitter @shashib)

Navin Ganeshan, Chief Product Strategist, Network Solutions (Moderator)

Barg Upender, CEO, Mobomo LLC (Twitter @bargupender)

event::about 

With the splintered marketplace for phones, operating systems, where do you concentrate? Where are your users ? What is the winning platform for mobile eCommerce? Experience level: Advanced Target audience: Affiliates/Publishers, Merchants/Advertisers Niche/vertical: Mobile Commerce

  Platinum and Diamond

11:30 AM
to 12:30 PM

Session: Google Analytics: Stop Wondering And Start Measuring
19 schedule::attendees
Location Mouton 2
eventtype  Session
  Joshua Ziering, Owner, Full Speed SEO (Twitter @JoshuaZiering)
event::about  If you use Google Analytics just to see how many people are coming to your site, you're leaving money on the table. If your site has actionable items, you can extract hugely profitable data from GA. Experience level: Beginner Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks Niche/vertical: Analytics
  Platinum and Diamond

11:30 AM
to 12:30 PM

Session: Improving the Affiliate/Affiliate Manager Relationship
29 schedule::attendees
Location Marguax 1
eventtype  Session
 

Todd Farmer, CEO, PerformStreet Media (Twitter @toddfarmer) (Moderator)

Jamie Birch, CEO, JEBCommerce, LLC (Twitter @jamieebirch)

Jason Rubacky, Affiliate Development Manager, ShareASale (Twitter @jasonrubacky)

Joe Sousa, Owner, Internet Marketing Associates (Twitter @drcool73)

Logan Thompson, Owner, Blink Source (Twitter @drumminlogan)

event::about 

This session will help affiliates learn how to get the most out of their AMs and help AMs learn how they can get the most out of their affiliates and make it a mutually beneficial relationship. Experience level: Intermediate Target audience: Merchants/Advertisers Niche/vertical: Affiliate

  Platinum and Diamond

11:30 AM
to 12:30 PM

Session: Uncovering Advanced Paid Search Strategies
12 schedule::attendees
Location Mouton 1
eventtype  Session
  Gill Brown, VP, Advertising Networks, LookSmart
event::about  Gill will provide a checklist of qualities advertisers should look for to bring PPC campaigns to the next level, including traffic quality, targeting and tracking capabilities, and customer service. Experience level: Advanced Target audience: Merchants/Advertisers Niche/vertical: Search Advertising
  Platinum and Diamond

12:30 PM
to 1:45 PM

Lunch for Diamond and Platinum Attendees
45 schedule::attendees
Location Lafite Ballroom 1-3
eventtype  Meals
event::about  Lunch is Open to Platinum and Diamond Pass Holders With Lunch Tickets Only
  Platinum and Diamond

2:00 PM
to 3:00 PM

Session: FTC Prosecution of Affiliates for Advertising Claims
6 schedule::attendees
Location Marguax 2
eventtype  Session
  Amy Lloyd, Attorney, Ifrah PLLC
event::about  Exploring the implications of the FTC's recent case, FTC v. Cantkier, et al., against affiliate marketers only. What does the Cantkier case mean for affiliate marketers? Experience level: Intermediate Target audience: Affiliates/Publishers Niche/vertical: FTC
  Platinum and Diamond

2:00 PM
to 3:00 PM

Session: New Developments in Automated Monetization
14 schedule::attendees
Location Mouton 2
eventtype  Session
 

Kristopher Jones, President & CEO, KBJ Interactive (Twitter @krisjonescom) (Moderator)

Paul Edmondson, CEO, HubPages (Twitter @pauledmondson)

James Everingham, CTO, Pixazza

Oliver Roup, Founder / CEO, VigLink (Twitter @oroup)

event::about 

Novel technologies that facilitate sophisticated monetization techniques with minimal skill or time investment have recently risen to prominence. This panel explores how the publisher can benefit. Experience level: Beginner, Intermediate, Advanced Target audience: Affiliates/Publishers Niche/vertical: Content Monetization

  Platinum and Diamond

2:00 PM
to 3:00 PM

Session: Social Media Business Etiquette
13 schedule::attendees
Location Moulton 1
eventtype  Session
  Nadia Aly, CEO, Digi Talk Labs (Twitter @DigiTalkVan) (Moderator)
Elliott Lemenager, Online Community Manager, Microsoft (Twitter @elemenager)
Marcus Nelson, Director of Social Media, Salesforce.com (Twitter @marcusnelson)
Mike Whitmore, President, Fresh Consulting (Twitter @mikewhitmore)
event::about  In the dynamic field of social media, businesses are quickly adapting. From big corporations to startups, this session will get conversation flowing with ideas, best practices, and past experiences. Experience level: Intermediate, Advanced Target audience: Other Niche/vertical: Social Media
  Platinum and Diamond

2:00 PM
to 3:00 PM

Session: Why Affiliates Should Dominate Local Marketing
23 schedule::attendees
Location Marguax 1
eventtype  Session
  Angel Djambazov, OPM, Custom Tailored Marketing (Twitter @djambazov)
event::about  Local Marketing is projected to be a multi-billion dollar niche. This session will show how innovative affiliates can take advantage of opportunities in this niche in ways that no other channel can. Experience level: Intermediate, Advanced Target audience: Affiliates/Publishers Niche/vertical: Local
  Platinum and Diamond

3:30 PM
to 4:30 PM

Closing Keynote: Listen To This! Achieving Work/Life Balance
50 schedule::attendees
Location Mouton 1
eventtype  Keynote
  Dave Taylor, Principal, AskDaveTaylor.com (Twitter @DaveTaylor)
event::about  In this lively talk, entrepreneur Dave Taylor will share why it's critical to balance your work with fun time and your life. Change your return ticket if needed, just make sure you attend this session!
  Diamond, Platinum, Gold, Silver
 


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